Privacy policy

1. Who we are

Company name: The Rank Technology Ltd

Company number: 12404269

Registered address: 3rd Floor, 86–90 Paul Street, London, England, EC2A 4NE

Email: info@launchaeo.com

2. What we collect

Information you provide: email address, account details, website URLs you add, billing details handled by our payment provider, and messages you send us.

Information collected automatically: IP address, browser and device data, pages visited, approximate location (country or region), and advertising click identifiers such as OpenAI’s oppref when you arrive from a ChatGPT ad.

3. How we use it

• Create and run your account
• Scan sites, measure citations, and provide the dashboard
• Take payment and send transactional email
• Measure visits and whether an ad click led to signup, checkout, or purchase
• Improve the product and meet legal duties

We do not sell your personal data.

4. Legal basis

Under UK GDPR we process data on consent, contract (providing the service you asked for), legitimate interests in operating and improving launchAEO, and legal obligation.

5. Cookies, pixels, and ads

Sign-in uses a strictly necessary session cookie so you stay logged in. That is not optional and is not controlled by the banner.

Optional measurement only runs after you press Accept: a first-party visit pixel, and OpenAI’s ChatGPT Ads pixel if you arrived from an ad (cookies such as __oppref and __obref). After Accept, that pixel may receive a SHA-256 hash of your email and a hash of your account id so an ad click can be matched to signup. We do not send the raw email address. Reject leaves signup, login, and the dashboard working. It only means we do not measure that visit for ads.

6. Who we share with

We use processors for hosting, email, payments, and advertising measurement. They only process data on our instructions. We may disclose data if the law requires it.

7. Storage, security, and retention

Data is stored with reputable cloud providers. Access is limited to authorised staff. We keep data only as long as needed to provide the service, keep accounts, or resolve disputes. You can ask us to delete it.

8. Your rights

You can ask for access, correction, deletion, portability, to withdraw consent, or to object to processing. Contact info@launchaeo.com. You can also complain to the ICO.

9. Changes

We may update this page. The date at the top is the current version.